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BA Course title: RISK COMMUNICATION | Credit: 5 |
Contact hours / week: 2 | |
Course description: | |
Course topics:
Aims: The students will understand selected concepts of risk, risk perception, risk and crisis management and risk and crisis communication. They will be able to evaluate and analyse practical business-related situations from a risk and crisis communication point of view:
Due to the classroom work and presentation to be done, students’ communication and presentation skills are developed. |
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Literature: | |
Borodzicz, E. P. (2005): Risk, crisis and security management. John Wiley and Sons. ISBN-13 978-0-470-86704-4, ISBN-10 0-470-86704-3 Blyth, M. (2009): Business continuity management: building an effective incident management plan. John Wiley and Sons. ISBN 978-0-470-43034-7 Curtin, T., Hayman, D., Husein, N. (2005): Managing a crisis: a practical guide. Palgrave Macmillan. ISBN 1–4039–4322–2 |